Guardians of Ethical Publishing

Evan Swensen
3 min readOct 30, 2023

In literature and publishing, where words become vessels of ideas, emotions, and stories, one can argue that integrity and ethics should be the guiding stars for those who navigate this intricate landscape. In this narrative, we delve into the story of Publication Consultants, a beacon of ethical excellence in the publishing world, and their recent accolade, the Better Business Bureau’s Torch Award for Ethics.

Publication Consultants, a book publishing house based in Anchorage, Alaska, has been in the business of bringing authors’ works to life since 1978.

The Better Business Bureau’s Torch Award for Ethics is no ordinary recognition; it’s a prestigious honor that distinguishes businesses and organizations that consistently uphold high ethical standards in their operations. It’s a recognition that doesn’t just look at the bottom line but peers deep into the heart of an organization, assessing its integrity, transparency, and fairness in all its interactions.

Publication Consultants was bestowed with the Small Business of the Year title for the Torch Awards for Alaska. This honor didn’t come lightly; it required demonstrating a high personal character and an unwavering commitment to ethical business practices. It demanded the building of trust not just with customers but with the entire community.

Evan and Lois Swensen, the heart and soul of Publication Consultants, have been the custodians of this commitment to integrity and ethics. Evan Swensen, speaking about the essence of their business, emphasized that publishing with integrity and character isn’t just a strategy; it’s their very identity.

This commitment isn’t just lip service; it’s embedded in their daily operations and interactions. And it’s not just limited to the four walls of their office; it extends into the larger community they serve. Publication Consultants isn’t just a business; it’s a testament to the belief that ethical business practices can lead to not only success but also a positive impact on the community.

Tyler Andrew, President and CEO of BBB Great West + Pacific, rightly pointed out that the award winners set the standard for what it means to be an exemplary and ethical business. Such recognition serves as an inspiration for others to follow to build an ethical marketplace where trust is the cornerstone of every transaction.

But what truly sets Publication Consultants apart is the testimony of others. These are the voices of authors who have entrusted their dreams and creations to this ethical publisher. Robin Barefield, who has had six books published by Publication Consultants, sings praises of their honesty, support, and helpfulness. Rebecca Wetzler appreciates their ethical stance and high standards for quality and content. Irene Petteice sums it up succinctly, “You know you can trust them.”

Mary Ann Poll acknowledges their dedication to ethics and professionalism, which stands out in the industry. Rick Mystrom, with over 50 years of business experience, places Evan Swensen among the best in terms of honesty and ethics. Sarkis Atamian affirmed their integrity as a first-class operation, and Glen Guy (Dusty Sourdough) believes there isn’t a better, more honest publisher anywhere.

Elverda Lincoln appreciates their expertise and encouragement in publishing her books, placing them at the top of her list for professional editing and integrity.

In a world where words hold immense power, where stories shape our understanding of the human experience, it is heartening to know that there are publishers like Publication Consultants who are not just in the business of books but in the business of trust, integrity, and ethical excellence. The Torch Award for Ethics is not just a recognition; it’s a reminder that in the world of publishing, as in life, honesty and ethics are the true cornerstones of lasting success.

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Evan Swensen

Book publisher, editor, author, Author Masterminds charter member, founder of Readers and Writers Book Club, and bush pilot.